{"product_id":"duct-tape-marketing-the-world-s-most-practical-small-business-marketing-guide-9780785221005","title":"Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide","description":"\u003cp\u003eDuct Tape Marketing is the small business marketing road map - A collection of proven tools and tactics woven together in a step-by-step marketing system that shows small business owners exactly what to do to market and grow their businesses.\u003c\/p\u003e\u003cp\u003eThis guide combines insights gained from over twenty years of successfully working, in the field, with real-life small businesses.\u003c\/p\u003e\u003cp\u003eThere are no theoretical complexities presented in Duct Tape Marketing - just simple, effective and affordable marketing that sticks.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eCAREFUL! Duct tape is a serious tool... it sticks where you put it. So are the ideas in this book. If you're ready to make a commitment and are willing to make something happen, John's book is a great place to start.\u003c\/i\u003e\u003cbr\u003e\u003cb\u003e--Seth Godin, author of \u003ci\u003ePurple Cow\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eFor all those who wonder why John Jantsch has become the leading advisor and coach to small businesses everywhere,\u003c\/i\u003e Duct Tape Marketing \u003ci\u003eis the answer. I have never read a business book that is as packed with hands-on, actionable information as this one. There are takeaways in every paragraph, and the success of John's blog is living proof that they work.\u003c\/i\u003e Duct Tape Marketing \u003ci\u003eshould be required reading for anyone who is building a business, or thinking about it.\u003c\/i\u003e\u003cbr\u003e\u003cb\u003e--Bo Burlingham, editor-at-large, \u003ci\u003eInc. magazine\u003c\/i\u003e, and author of \u003ci\u003eSmall Giants: Companies That Choose To Be Great Instead of Big\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eDuct Tape Marketing is a worthy addition to the growing library of how-to books on small business marketing -- concise, clear, practical, and packed with great ideas to boost your bottom line.\u003c\/i\u003e\u003cbr\u003e\u003cb\u003e--Bob Bly, author of \u003ci\u003eThe White Paper Handbook\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eWith the world suffering from depleted reserves of trust, a business that sells plenty of it every day tends to create the most value. The great thing about trust as a product feature is that it delivers exceptional returns. With this book, John Jantsch has zeroed in on exactly what small businesses need to sell every day, every hour.\u003c\/i\u003e\u003cbr\u003e\u003cb\u003e--Ben McConnell, co-author of \u003ci\u003eCreating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eJohn Jantsch has provided small businesses with the perfect perspective for maximizing all marketing activities - offline and on. Jantsch has the plan to help you thrive in the world of business today. Read it, all your competitors will.\u003c\/i\u003e\u003cbr\u003e\u003cb\u003e--John Battelle, cofounding editor or \u003ci\u003eWired\u003c\/i\u003e and author of \u003ci\u003eThe Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture \u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eDuct Tape Marketing\u003ci\u003e is a great read for anyone in business. It has fresh ideas laid out in a practical and useable way. I highly recommend this book for growing any business.\u003c\/i\u003e\u003cbr\u003e\u003cb\u003e--Dr. Ivan Misner, Founder of BNI and Co-author of the \u003ci\u003eNew York Times\u003c\/i\u003e bestseller, \u003ci\u003eMasters of Networking \u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"Brand: Thomas Nelson","offers":[{"title":"Used - Good","offer_id":53045114601632,"sku":"9780785221005-used-good","price":6.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/0115\/1392\/files\/41wn96fT_2L.jpg?v=1763599093","url":"https:\/\/shop.mtwyouth.org\/products\/duct-tape-marketing-the-world-s-most-practical-small-business-marketing-guide-9780785221005","provider":"More Than Words ","version":"1.0","type":"link"}