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North River Press

The Goal: A Business Graphic Novel

The Goal: A Business Graphic Novel

Book Details
  • Author: Eliyahu M. Goldratt
  • Binding: Paperback
  • Publisher: North River Press
  • Published: 2017-08-08
Regular price $25.00 USD
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Alex Rogo is a harried plant manager who has been given 90 days to save his failing factory. If he doesn't improve the plant's performance, corporate headquarters will close it down and hundreds of workers will lose their jobs. It takes a chance meeting with Jonah, a former professor, to help him break out of his conventional thinking and figure out what needs to be done. As Alex identifies the plant's problems and works with his team to find solutions, the reader gains an understanding of the fundamental concepts behind the Theory of Constraints. Visual and fun to read, "The Goal: A Business Graphic Novel" offers an accessible introduction to the Theory of Constraints concepts presented in "The Goal," the business novel on which it was based. "The Goal" is widely considered to be one of the most influential business books of all time. A bestseller since it was first published in 1984, the business novel has sold over 7 million copies, been translated into 32 languages.

The More Than Words double bottom line: Every purchase provides hands on job training opportunities, and all revenue supports our nonprofit to empower youth to take charge of their lives.

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